Not so long ago, everyone was surprised by the news of Facebook’s rebranding. In October 2021, the company changed its name to Meta. This name is intended to reflect the company’s desire to create a virtual meta-universe.
Also, the company’s products are now united under the parent company, which is called Meta Platforms. Many people wonder what are the main products of Meta Platforms.
In fact, the products of this company are essential all the same products that used to belong to Facebook.
What are the main products owned by Meta Platforms
As mentioned above, Meta Platforms is an American holding company that is the parent organization of companies like Facebook, Instagram, WhatsApp, and Oculus.
Because of this, this company is considered one of the most expensive companies in the world. It’s one of the top five IT companies. It also includes Amazon, Alphabet, Apple, and Microsoft.
Accordingly, the company offers many different products and services. Among them, there are several major products:
Of course one of the main assets of Meta Platforms is the social network Facebook. It was created in 2004. At the moment it’s the largest social network in the world.
It was originally created by Mark Zuckerberg for students at Harvard University and later opened to all Internet users with an active email address.
Today, Facebook has an audience of more than 2.5 billion monthly active users. Facebook is the first product of Meta Platforms. The creation of this company was made possible by the incredible success of Facebook.
Facebook messenger
This is a messenger service that is integrated with Facebook. The app is based on the open protocol MQTT. At the moment, the audience of the messenger is more than 1 billion people. This app can be accessed from both mobile devices and desktop computers.
Facebook Portal
Portal is a brand of smart displays and video phones that was made in 2018 by Facebook Inc (now Meta Platforms).
The product line consists of four main models: Portal, Portal+, Portal TV, and Portal Go.
Portal allows video chatting via Facebook Messenger and WhatsApp. It has a built-in camera that can automatically zoom in and track people’s movements. In addition, the device is integrated with Alex’s voice assistant. Meta also uses some types of data collected from Portal devices for targeted advertising.
Facebook Watch
This is a video-on-demand service owned and operated by Meta Platforms. The service offers you content recommendations based on your Facebook activity.
Meta plans to host both short-term and long-term entertainment on its platform. Videos are guided by in-built advertising. 45 percent of revenue stays with Facebook and 55 percent goes to content partners.
It is a social network owned by Meta Platforms. The essence of this social network is that people can share photos or various videos. It has become popular due to its ease of use and a lot of different content.
At the moment Instagram is one of the most popular social networks in the world.
This is another messenger that belongs to Meta Platforms. It allows users to exchange instant messages and videos or photos for free.
WhatsApp currently has an audience of over 2 billion active users. This makes it one of the most used messengers in the world.
Oculus
Oculus is a company that specializes in the production of virtual reality helmets and software for them. It’s quite a recognizable company on the market. It’s also owned by Meta Platforms and they have big plans to create a virtual meta world with Oculus glasses.
In fact, there are many more Meta Platforms products, as the company owns many different smaller organizations and produces many products, including digital products.