How does Twitch’s new fundraising tool work for a charity?

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Vladimir Sereda / Splaitor Media

Twitch is testing a new built-in charity fundraising tool to streamline charitable streams on the platform. It will help make it easier for streamers to host charity streams. Lots of organizations and streamers host charity streams to help raise money for causes they support.

The main benefits of Twitch Charity, however, are that it makes it easier and more transparent for streamers to raise money for important causes. For viewers, supporting those causes will be easier and clearer. However, how does it work?

What’s Twitch Charity do?

Twitch Charity is a new built-in streamer fundraising feature. It will allow streamers to host a charity stream in just a few clicks. Twitch Charity will allow streamers to select a charity, set a fundraising goal, and collect donations from subscribers and bits without leaving the creator panel.

Twitch partners with PayPal Giving Fund to accurately track donations and send them to the streamer’s chosen goal with confirmation of receipt. By doing so, the system will be as transparent as possible and the streamer will do what they do best, instead of controlling and managing organizational financial matters.

It works in such a way that the streamer needs to find a charity. Then set a fundraising goal and enable the charity campaign to go into ‘Charity Mode’. Then the ‘Donate to Charity’ button needs to be unlocked so viewers can get involved with the charity and support it.

Twitch claims that all donations, once processed, will go to the streamer’s chosen cause, and the company won’t receive a share or tax break. PayPal Giving Fund is responsible for all financial tasks. Since all community donations go to PayPal Giving Fund. Then given to your recommended charity in accordance with its policies, so Twitch said.

Twitch Charity will launch in beta for ‘some’ streamers, according to representatives. However, along with that said that development of the feature is planned for the near future and Twitch plans to add more charities. Since there are a limited number of charities represented at the moment.

Despite the fact that the beta version of Twitch Charity is still just beginning to gain momentum and is in the testing phase, streamers and viewers are actively using it. As charity streamers have become a regular occurrence on Twitch. The reason for this is the ease of organization for the streamer and for the viewer the opportunity to take part in an important action for the world.