TikTok is a service for creating and watching short videos. This platform has quickly gained popularity among young people around the world. Bloggers use this application very actively. Sometimes, the average TikTok user wants to know who watched his or her video or profile. You probably want your TikTok profile to grow in popularity and your videos to gain views and likes. If that’s the case, you’ll definitely want to monitor and analyze your stats. That way you can figure out what kinds of videos get more likes and what you should focus on in your new videos.
So, here is how to check and analyze your TikTok video stats.
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How to check TikTok analytics and stats
If you want to check the analytics and statistics of your TikTok account, you need to go to the Pro account. Unfortunately, TikTok doesn’t give regular users access to the analytics section. If you are a brand promoter and you are still using the standard account, you should definitely switch to a Pro today. To do so, you have to follow these steps:
- First of all, open the TikTok app on your smartphone.
- After that, go to your profile page and tap on the “three dots” icon in the top right corner of the screen. This opens the settings menu.
- Navigate to the “Manage account” section.
- In the “Account control” section, select “Switch to Pro Account”.
- TikTok will now ask you to select an account type. You will see two options: Creator and Business.
- So, select the type you want and verify your email to finish the upgrade. You can also receive a text message instead of email, if you select the “Use phone” option.
You have now upgraded your account to the Pro version. However, TikTok will only start recording your history from the moment of the change. This means that you won’t be able to track your activity analytics from when you had a regular account. The app will take about seven days before it starts showing analytics data. TikTok will spend that time collecting data for your account.
How to access the Analytics page on TikTok using mobile app
If you want to access the Analytics page on your TikTok account using a mobile app, you have to follow these steps:
- Open the TikTok app on your smartphone and go to your profile.
- After that, tap on the “three dots” icon in the top right corner of the screen.
- Scroll down and select the “Analytics” section.
Once you have completed these steps, you will be able to access your TikTok analytics and stats.
How to access the Analytics page on TikTok using desktop
If you want to access the Analytics page on your TikTok account using the desktop, you have to follow these steps:
- At first, open your browser and navigate to the TikTok official website on your desktop.
- Then, sign in to your TikTok account and click on your profile icon.
- In the pop-up window, click on the “View Analytics” option.
There are three types of data you will have access to in analytics: account overview, content analysis, and follower analysis.
